Hoy me encontré con un listado de preguntas que redacté antes de presentar a una incubadora de negocios y efectivamente nos preguntaron muchas de ellas, por lo que es conveniente que lo tengan presente a la hora de presentar ya sea ante una incubadora o inversionista. Las preguntas se repiten.
La idea sería responderlas en la medida que realizan su presentación y si es muy poco el tiempo que tienen para ello, dejen después diapositivas listas para cuando les hagan esas preguntas:
- ¿En qué consiste el emprendimiento/proyecto?
- ¿Cómo funciona?
- ¿Cómo será el canal de distribución?
- ¿A qué precios pretenden venderlo?
- ¿Quién es el demandante del producto/servicio?
- ¿Tienen un prototipo funcionando?
- ¿Cuánto renta o esperan que rente?
- Suponiendo que existe algo similar... ¿En qué se diferencia éste producto o servicio?
- ¿Se puede patentar tu producto o servicio?
- ¿Como se protegen de la entrada de potenciales competidores?
- ¿Tienen un plan de negocios diseñado?
- ¿Cuánto han invertido hasta ahora?
- ¿Qué personas necesitan para poder desarrollar el emprendimiento?
- ¿Por qué han pensado en la incubadora o financista con el que están hablando?
- ¿Cuánto dinero necesitan?
- ¿Donde pretenden tener las oficinas?
- ¿Qué esperan del financista?
- ¿Cómo se protegen ante las barreras de entrada de los actuales competidores?
- ¿Tienen estudios acabados de la competencia?
- ¿Tiene algún obstáculo ambiental o legal el emprendimiento?
- ¿Manejan a cabalidad la tecnología?
- ¿Cuánto tiempo llevan en esto?
- ¿Quienes son los que están participando en el proyecto y cual es su compromiso, o que porcentaje de su tiempo pueden dedicarle al proyecto?
- ¿Cuales son los insumos que necesitan?
- ¿Cómo garantizan un buen funcionamiento de su producto o servicio?
En definitiva lo básico es hacer un análisis de Porter (Lo escribiré independientemente en la próxima entrada) Y un análisis PESTA, para poder definir los aspectos del macro y micro entorno.
También sería bueno definir la misión, visión, objetivos y metas del emprendimiento o proyecto. En una entrada anterior hablé de la misión y visión a grandes rasgos. Posiblemente lo repita.
English (By Google Translate)
Today I found a list of questions that I wrote before presenting a business incubator and indeed many of them asked us, so it should keep in mind when submitting either to an incubator or investor.The questions are repeated.
The idea is to answer them in as they make their presentation and if very little time they have to do this, then let them slide when ready to make these questions:
What is the enterprise / project?How it worksHow will the distribution channel?What price are intended to sell it?Who is the plaintiff's product / service?Do you have a working prototype?How much income or hope to rent?Assuming that there is something similar ... What differentiates this product or service?Can you patent your product or service?How do you protect against the entry of potential competitors?Do you have a business plan designed?How much have you invested so far?What people need to develop the venture?Why have you thought of the incubator or financier with whom they are talking about?How much money do you need?Where can claim to have offices?What do you expect the financier?How do you protect against the entry barriers of the current competitors?Do studies completed from the competition?Are there any environmental or legal obstacle entrepreneurship?Do they handle the technology fully?How long have you on this?Who are those who are participating in the project and what is their commitment, or what percentage of your time can devote to the project?What are the inputs they need?How do you ensure the smooth operation of your product or service?
In short the basic is an analysis of Porter (I will write independently in the next post) and a PEST analysis, in order to define the macro and micro aspects of the environment.It would be good to define the mission, vision, objectives and goals of the enterprise or project. In a previous post I talked about the mission and vision in broad strokes. Possibly repeat it.
The idea is to answer them in as they make their presentation and if very little time they have to do this, then let them slide when ready to make these questions:
What is the enterprise / project?How it worksHow will the distribution channel?What price are intended to sell it?Who is the plaintiff's product / service?Do you have a working prototype?How much income or hope to rent?Assuming that there is something similar ... What differentiates this product or service?Can you patent your product or service?How do you protect against the entry of potential competitors?Do you have a business plan designed?How much have you invested so far?What people need to develop the venture?Why have you thought of the incubator or financier with whom they are talking about?How much money do you need?Where can claim to have offices?What do you expect the financier?How do you protect against the entry barriers of the current competitors?Do studies completed from the competition?Are there any environmental or legal obstacle entrepreneurship?Do they handle the technology fully?How long have you on this?Who are those who are participating in the project and what is their commitment, or what percentage of your time can devote to the project?What are the inputs they need?How do you ensure the smooth operation of your product or service?
In short the basic is an analysis of Porter (I will write independently in the next post) and a PEST analysis, in order to define the macro and micro aspects of the environment.It would be good to define the mission, vision, objectives and goals of the enterprise or project. In a previous post I talked about the mission and vision in broad strokes. Possibly repeat it.
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